If you are not working as a Music Publisher, it is doubtful that you are claiming all the mechanical royalties that might be owed to you. Mechanical royalties can be extremely confusing for artists, especially those who have just started their careers and monetized their music. 

Mechanical...

Both life and income as a musician can be extremely unpredictable. One day you might be on the top of the charts, and the next day, struggling to find gigs. The pandemic has proven this by shutting down concerts worldwide, which is a major source of income for a lot of artists. Hence, as an indie...

The current era of music consumption is heavily dominated by streaming services like Spotify and Apple Music. Music distribution has become easier and very efficient, and almost every song is available to everyone across the globe. Streaming is a process that, on paper, proves to be a win-win...

After the emergence of apps like TikTok and the reels feature on Instagram, short form video has rapidly become one of the most popular forms of content. It has thrust several different creators into popularity and helped them build a fan base. 

If you are looking to do some music marketing...

On 29 August 2021, Kanye West finally released his long-awaited album, Donda. The album had been in production for 18 months, and the rapper had been teasing the album for months. The album broke streaming records and became the biggest debut of 2021 on Spotify.

In certain ways, Donda can be seen...

“LinkedIn for artists” isn’t a phrase you hear every day when it comes to music marketing strategies. In fact, LinkedIn doesn’t seem to be a platform musicians ever think about at all. Well, there is a certain sense to it by a reasonable margin. LinkedIn, quite frankly,...

Playlists have become the easiest and most effective tool for new artists to get discovered, in the digital era of music. And yet the entire concept feels akin to witchcraft and wizardry for the uninitiated. 

That is fully understandable because playlists and Spotify playlist curators can be...

Now that you’ve made your initial release(s) as an indie musician, and you’ve started gaining a little traction with the press and fans, it is finally time to relax, sip on some beer, focus on making music at your own pace and let your fame compound itself. 

Except that...

An artist bio is one of those things that, in all honesty, should be describing why people should care about you. Due to overload of information, despite being present on social media all day, the average Joe is notoriously picky in what he chooses to read or scroll through on social media...

Let’s kick things off with a hard-to-swallow pill: Marketing your music isn’t optional. A lot of indie musicians tend to work under the impression that once they’ve finally composed and recorded their work, it’s only smooth sailing from there. And if the labels don’t...

Things have finally started to take a step towards the normal now that gigs and tours have steadily been rising again. Big names like John Mayer, Maroon 5, Metallica and Foo Fighters have already announced their own music tours and fans have been happier than ever. But it’s not just the...

The digitisation of music via streaming platforms has made it possible for anyone to go indie and create a successful music career. Music Marketing has become essential for any person who wants to start getting heard and one of the biggest challenges for new musicians these days is to know the...